YouTube Adpocalypse: How To Appeal Demonetized Videos

Now you’ve really done it, Youtube; I’ve had to use “Adpocalypse” in an article. In the title, no less! Anyway, here’s how to appeal your Demonetized YouTube videos and how to best avoid getting them flagged in the first place.

If you’re here, you’re probably already aware, but YouTube recently started flagging certain videos as “Not Suitable For All Advertisers”. This process is entirely automatic and is a process run on all YouTube videos automatically akin to Content ID. Here I’ll share the best information I’ve found on how this process works and how to work with it.

Note that YouTube’s process for this is highly variable and opaque; I meant to publish this weeks ago but only recently am I confident that the methods outlined here actually seem to work. Expect variation in your specific circumstances.

Tap Into YouTube is a series of articles from the perspective of a gaming YouTuber, covering both the use of YouTube and how to effectively work with YouTubers to promote your game.

What Does “Not Suitable For All Advertisers” Mean?

When you get the yellow dollar sign symbol a video is “demonetized” or in youtube’s vernacular “Not Suitable For All Advertisers”. Despite some conspiracy theories this does not mean YouTube is “skimming” your ad money; when demonetizing videos no ads are shown, meaning YouTube gets no ad money either. YouTube gets no inherent benefit from a demonetized video.

Despite the “limited or no” advertising, as far as I can tell no or effectively no advertisers actually put videos on “unsuitable” videos. You should consider a flagged video effectively demonetized entirely. It’s possible this will change in the future if advertisers choose to opt in to this class of video.

Find Demonetized Videos

If you had a backlog of videos before the “Not suitable for all advertisers” stuff started, you might have videos demonetized without knowing. There is a search filter you can use to find them immediately; this is where you’ll want to start your quest to re-monetize as many as you can. 

However, I’ve noticed that in some rare cases videos (unlisted ones in my case) did not show in that search filter, and recently re-monetized videos may still show in that view until monetization is turned off then back on for that video.

Demonetized Youtube Videos
The infamous Yellow Dollar Sign icon is the telltale sign you’ve been Demonetized

How To Get a Video Re-Monetized

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Finer Points: How To Make Loot Boxes/Gachapon Not Suck

Loot Boxes and Gachapon are all the rage these days; both the literal and figurative meanings of ‘rage’ in fact. While I frankly despise the practice and think they should absolutely never be in any game in almost any form, there’s a hell of a lot of ways they could be better and as a designer, it bugs me that even free Gachapons are usually done terribly.

How can we make such an inherently abusive and exploitative mechanic better? Here’s all the considerations.

Finer Points is a series of Game Design/Game UX articles by Sir TapTap focusing on very specific gameplay elements and the major impact on a player’s experience they can have.

It’s Gotta Be Free

Here’s the thing. Monetization influences game design. This is why Mobile games have a bad rap; most of them are F2P, and that heavily influences game design.

You simply cannot objectively design a gambling system when exploiting the player will earn you more money. Even if you did, you would be designing a game you couldn’t profit from. The only way to ethically include a luck-based system for earning items is if it has absolutely no tie-in to your monetization model. This is simply non-negotiable.

“But wait, I’m not one of those bad designers—” you sputter before I gently place my index finger on your lips with a gently “shush”.

The issue with bias is you’re not always aware you’re doing it.

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Lutie RPG Clicker – Guardians Guide, Stats, & Walkthrough

Lutie RPG Clicker is an extremely cute but rather byzantine RPG Clicker game with very high quality art. It’s a bit hard to keep track of which Guardians have which skills in the game itself, so I decided to make a guide starting with a searchable table of Guardians so you know which ones have the Skills you’d like to upgrade.

As always with my guides, feel free to post in the comments if you have any questions or info to give. I’ll expand this guide if I get more important information of if lots of people want more. I’m a fair ways into Lutie RPG Clicker myself (stage 1,000) so ask anything you like.

Lutie RPG Clicker is the story of an angel in the middle of a great war after Ragnarok. The story is unlocked as you progress the game, though the latest bits of the story are still only in Korean. It plays a fair deal like Politicats and Star Tap, a bit more complicated twist on the usual prestige-focused Idle Game template.

Game Info

Title: Lutie RPG Clicker
Platform: Android, iOS
Release date: November 2016
Developer: BlueSkyGames
Price: Free with IAP and optional Ads
Genre: RPG Idle/Clicker
Length: Long (Months)
Gambling element: Yes (Minor-Moderate invasiveness random elements)

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Almost a Hero – RPG Clicker Game Guide & Strategy

Almost A Hero is an RPG style Clicker/Idle game that’s a lot heavier on the RPG than most idle games. You lead a team of up to 5 (almost) heroes who have major flaws but interesting gameplay mechanics as you try to raise them from an unruly crowd of useless idiots to the real heroes every game needs.

I’ve had a ton of fun with this one so I wanted to start a guide even though Almost A Hero is quite complex, so it’s definitely a work in progress! If you have any questions or info to share please post them in the comments. There will be major updates to this guide in the coming days/weeks, see the Updates section to keep track of significant changes.

You can help me prioritize my updates by letting me know which sections/info you want to see first!

Game Info

Platform: Android, iOS
Developer: Bee Square Games
Price: Free with IAP and optional Ads
Genre: RPG Idle/Clicker
Length: Long (Months)
Gambling element: Yes (Gachapon with free/ad supported pull option. Moderate invasiveness.)

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Dig Station Idle Clicker Game Guide & Walkthrough

Dig Station is a short but fun Idle/Clicker game that has a proper ending (unlike most) and almost no push for advertising and no IAP. It’s also got a lovely, grim atmosphere and fittingly gritty pixel art. You’ll likely be done with it in a few days at the very most, but it’s a fun break.

Note this guide is for App Version 8, there are many resources out there for older versions of the game.

In Dig Station you take the role of a small drilling drone sent to an alien planet. Falling deep into the ocean, you must drill up all the Resources you can to augment your production capacity and go on Adventures™!

Here you’ll find a brief walkthrough of the main mechanics and how to make the most of what the game gives you. As always, feel free to comment with any questions!

Game Info

Platform: Android
Developer: C6H6
Price: Free with optional ads
Genre: Idle/Clicker
Length: Short (hours to days)

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Fan Art: TapTap vs the trees of Grow Island, by Cremexbutter!

This fan art is by Cremexbutter, based on my Grow Island Let’s Play! Thanks a lot💚!

Don’t ask. The trees…the tees had it it coming. I love the happy TapTap in the top too. Probably thinking about destroying trees.

The Let’s Play is below, the Grow Series of Flash games is a blast. Rated T for trees, contains Mild Parker Interruptions.

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SirTapTap.com Year In Review 2017

Once again I’m a bit later than I planned, but that’s just how things go! Here’s how things have been doing on SirTapTap.com, my Youtube, and all the other stuff I do. I did one of these last year and after reading both posts over myself, I’m quite happy in the change in tone, it really was a great year.

Patreon & Donations

Despite some initially troubling changes that Patreon swiftly reversed, it’s been a good year on Patreon for me. We’ve exceeded $100 a month and, while the fee change halted my momentum, things seem to be back on track there. At $200 monthly I’ll have a special Paker Cam stream!

Several very generous people have also donated via PayPal, which is another valid way to support me.

Thanks so much to everyone who’s supported me no matter how, how much, or on what platform! You all made it a great 2017 and will help make an even better 2018!

New Server

As I mentioned in an earlier post I’ve recently moved to Linode after initially using Namecheap hosting. There were various factors involved in the move but there’s a time when shared hosting simply isn’t enough for a site and I was pretty much there, with fairly regular downtime on Namecheap’s SSD tier.

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Dark Witch Story: COMBAT Guide, Walkthrough, and Card Info

Dark Witch Story: COMBAT is the Collectable Card Game/RPG bonus game that comes with Brave Dungeon’s Switch release. It’s a supplemental and not as balanced or deep as Brave Dungeon so it should be played after the main game, you’ll get the most out of it if you’re familiar with the regular Dark Witch enemies anyway.

I didn’t see any other guides at all and Dark Witch Story can be a little confusing so I thought I’d make a guide for it as well, since I already covered Brave Dungeon  and The Legend of Dark Witch 2. As always feel free to comment to ask questions, offer corrections, or just discuss the game.

Game Info

Platform: Nintendo Switch Digital
Series: The Legend of Dark Witch
Price: $9 (bundled with Brave Dungeon)
Genre: Trading Card RPG
Game Modes: Singleplayer, Vs CPU, 2 Player Vs

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This UI Change Could Have Prevented Patreon’s Fee Change Debacle

Patreon announced a new fee structure last week. It was intended to prevent the problem of “double charges” and allow them to roll out Charge Up Front to all users. People hated it. A lot. Today they canceled it, as I suspected/hoped they would.

How bad was it all? My campaign lost 10% of Patrons in under 24 hours, and I strongly suspect I won’t get all of them back. And from posts on Twitter, I was hardly the only one who lost a substantial amount of Patrons. That’s really not fun to experience, especially as someone who had nothing to do with the actual change at hand.

Patreon Screwed Up

I could actually write several blog posts on all the little problems with their proposed changes and their reasoning. But the biggest problems were such:

  1. Patreon moved the fees from Creators to Patrons, and added a 35 cent flat fee that drastically affected $1 pledges. This strongly discouraged Patrons from pledging the most common pledge amount of $1.
  2. Patreon did this because they came up with a brilliant new system that multiplied the amount of fees Patrons would have to pledge. This destroys the incentive to pledge to lots of creators.

That’s basically the coolest thing about Patreon gone: the ability to support lots of creators with small donations.

I’ll let Patreon’s own charts speak for how terrible the basic concept of their change was:

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